As I walked casually in simple slipper that cost me less than $10, I do not recall the conversation in exact words but I think it went something like this, ‘Nice slippers’ and I must have replied, ‘Thank you, that is why I bought it’. (I heard that version of response from my cousin and since I have clownish tendencies, it stuck).
We kept talking, and then I heard the words, ‘it’s Hermes right’. I had myself a good laugh because it was no where near Hermes, it just had a ‘H’ looking like design in front of it. I knew that Hermes was not the cheapest of designers, so as I drafted this article, I decided to humor myself some more. A quick google search and the figures $700 popped up on my screen for a slippers, this is the point when my ancestor will exclaim Hian!(pronounced He-an, also known as What!). While there is absolutely nothing wrong with wearing a Hermes slippers if you can afford it, but on this day and at that time, it wasn’t what I was wearing. So, for the young shoe lovers who want to own the nicer things of life, please don’t fake it when you cannot afford it, be real to yourself.
Let me paint another picture, the name Chimamanda Adichie represents intelligent, eloquent, great writer and good speeches; you know like ‘The Danger of a Single Story’. If you know her and you are familiar with her work, you will agree with me that Chimamanda knows how to speak English for sure. So, imagine her on a podium giving one of her fancy speeches and she says in a poetic voice without flinching ‘the sun shined bright inside the African sky’. Guess what, even though we all know that the statement sounds a bit off or maybe straight up wrong, we are likely not to think too much about it because Chimamanda said it.
As I reflect on this, I realized that when we humans see something on someone that we place a certain value on, something in us transfers the value of the person to the thing. So if you think highly of someone, even if the person blots out complete rubbish like the picture I painted earlier or all of a sudden dresses silly; a part of you is likely to think that what the person said must be the new right and the dress code is the new cool.
But why will we do that? I guess we are just human. Which means if you invest time, energy and resources on branding ‘You’ Inc, then everything falls into place like clockwork. You worry less about what you wear, who you are wearing and those type of things that ordinary folks break bank for. You begin to define what trends within your circle and become the trend yourself, an Influencer of some sort. So invest in developing yourself and becoming a master at something, make it something that is good and adds value. One day, you will wake up and realize that your small voice counts and maybe just maybe in your own little way, you start trending.
We all love a beautiful pair of shoes and more, these simple shoes assumed the persona of the owner, and began to speak. Every shoe tells a story, what is yours saying?
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Have a good week ahead!